Identity and social content for an in-home fitness coach.

Pl. 06 / 13Case study

Communication — Coach sportif

Identity and social content for an in-home fitness coach.

Job ticketNo. Pl. 06 · 2026
Client
Fabrice Herblay, fitness coachMaubeuge area, France
Year
20264 Mois
Role
Direction artistiqueCréation de contenuStratégie éditorialeCopywriting
Links
Type of work
  • Web & App
  • Branding ✓
  • Print
  • Motion
  • Social media ✓
  • Illustration
Deliverables
  • Visual identity
  • Social media carousels
Tools
  • Figma
  • Photoshop
  • After Effects
  • Nano Banana

The brief

Un coach sportif à domicile souhaitant développer sa présence sur Instagram et LinkedIn pour attirer de nouveaux clients.

Features

  • In-home coaching
  • Online coaching
  • Tips and exercises
  • Coach's equipment

Plates

Fabrice Herblay logotype, yellow and white on black
Pl. 06.1Logotype

Carousels

Post “3 effective exercises in 10 minutes”
Pl. 06.2
Post “Zero time wasted” about in-home coaching
Pl. 06.3
Post “Online coaching” with a map of France
Pl. 06.4
Post “Coach equipment: kettlebell”
Pl. 06.5
Carousel about the studio and in-home coaching
Pl. 06.6

Palette

Colours sampled from the project visuals.

  • Noir#101010C0 M0 Y0 K94
  • Jaune électrique#F4FF00C4 M0 Y100 K0
  • Blanc#FFFFFFC0 M0 Y0 K0